Tradeshow Campaigns
FDIC International Campaigns
FDIC International is the world's largest fire industry conference and exhibition, annually attracting over 25,000 participants. I have designed full yearly campaigns for this amazing trade show several times. A campaign commonly consists of ads, mailers, brochures, show guide, web graphics, email templates, large-scale on-site graphics and booth graphics. The hands-on training offered at FDIC International is always a big draw for this show and often the main focus of the marketing/design campaign.
Strategies In Light / The LED Show
My approved concept was the "Advancing the Future of Light" campaign. Below is an over-sized mailer printed on iridescent card stock - one of many printed pieces. Half way through the campaign, another lighting industry trade show was added to colocate. This was not an entirely uncommon problem solving situation for me, working primarily with trade shows at that time. One interesting piece was a short run collateral brochure that actually played separate videos promoting the events.
Reliable Plant Conference & Exhibition / Noria Corp.
The Reliable Plant Conference & Exhibition is Noria Corporation's main tradeshow dedicated to the latest trends and tactics in maintenance and reliability. I have designed print/digital campaigns for this event consisting of ads, brochures, social and banner ads, web graphics, email templates, PPT presentations, large-scale on-site graphics and booth graphics.
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